Anthony Davidson

Weekly insights to help you run your business.

Stay up to date with the latest business and apply them to your business. Feel free to contact me to discuss ideas or suggest new topics.

Subcategories

protest
Branding

What Do Brands Stand For

Strong brands are valuable assets that contribute to sustained revenue growth. But the values behind the brand – what it stands for – is what’s

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Branding

Brand and Customer Experience

Unless you properly translate brand strategy into customer experience initiatives, you’ll waste time and effort with little to show for your investments. Although customer experience

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Branding

Brands are Co-created

If customers pay more attention to what “others” say about your brand, then maybe you need to shift your mindset from trying to control customers

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women's network logo
Branding

Lessons in Branding

If you haven’t seen it since it went viral, have a look at the Prime Minister and Cabinet’s attempt to brand its new Women’s Network.

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